Discover the key to maximizing event ROI and how B2B meeting automation software can help drive revenue and long-term growth.
Event-ROI
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These five strategies will help you become a leader in the new era of corporate events and supercharge your ROI.
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Unpacking the High Cost of Marketing at Trade Shows—And Why It’s Totally Worth It!
by Ravi Chalakaby Ravi ChalakaMarketing at trade shows can be expensive. Yet it is worthwhile as it can offer a great ROI if done right.
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As the post covid era fast approaches and digital advertising and social media marketing…
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Although it seems quite obvious, the impact of B2B meetings at events should not be underestimated.
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The Event Meeting Maturity Model defines several stages that companies go through when focusing on meetings at events to understand key business metrics like pipeline and revenue.
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Mobile event apps have revolutionized the events industry landscape. They have numerous benefits for…
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In our previous blog, we defined strategic meetings as business to business engagements between…
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According to several event marketing studies, the four most common metrics for defining success…
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Events are large-scale marketing objectives that require several months of planning and coordination. Setting…