News and Articles

News Releases

Articles

Jifflenow Closes $11.9M Funding to Supercharge How Enterprises Book B2B Customer Meetings

New funding round led by software growth equity firm Trousdale Capital with participation...

May 12, 2021

Virtual Meetings are the Key to ROI at Hybrid Events

One interesting characteristic of virtual and hybrid events is that virtual (or digital) attendees can significantly outnumber those on-site....

June 17, 2021

Jifflenow Reports 400% QoQ Increase in Customer Meetings Scheduled at Virtual Events

Jifflenow, innovator of the world’s #1 Meeting Automation Platform (MAP), is on track...

December 08, 2020

How to Maximize the ROI of Hybrid Events in 2021

Event producers, attendees, sponsors, and exhibitors were thrown into the deep end of the virtual-event pool in 2020. The reduced access to...

June 8, 2021

Jifflenow Revolutionizes Marketing and Sales with Intelligent “Inbound Meetings” Capabilities

Last year, thousands of in-person trade shows and corporate events drove millions of customer...

November 26, 2020

Are You Generating Enough MQMs?

Marketing qualified meetings (MQM) are the new marketing currency as they speed up the sales cycle and increase revenue pipeline. If you are not digitizing the...

June 1, 2021

Jifflenow Reports B2B Meetings Are on the Rise at Virtual Events

As enterprises look for ways to make up for the shortfall in valuable face-to-face customer meetings due to cancelled in-person events...

August 26, 2020

Best Practices to Exceed Expectations With your 2021 Virtual Event Strategies

Major live events are where sales conversations get jump-started - those major venues where marketing, product and...

March 11, 2021

Jifflenow Integrates with ON24 to Convert Webinar Attendees into Sales Pipeline Through Meeting Automation

Jifflenow, the world’s #1 meeting automation platform (MAP), has completed an integration with..

August 19, 2020

'The Leads Are Weak': It's Time to Go Beyond MQLs and Drive Pipeline With MQMs Instead

There's a moment in David Mamet's Glengarry Glen Ross when the hotshot salesman sent by the head office confronts...

March 3, 2021

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Jifflenow Sees Rapid Growth for its Virtual Meeting Solution, Surpassing 100 Virtual Events in Just Two Months

When COVID-19 hit the US and Europe in February, the bottom fell out of the trade show industry...

June 17, 2020

MQMs are a KPI that marketing and sales can agree on

Big live events were where many B2B sales conversations began. In-person venues such as trade shows, user and customer summits...

January 12, 2021

Jifflenow Enables “Virtual Meetings” Capability in Response to Event Cancelations Due to Coronavirus

Jifflenow, the World’s #1 Meeting Automation Platform, today announced...

March 17, 2020

Six Ways to Improve Your Digital Event

In February 2020, Mobile World Congress in Barcelona was canceled, with hundreds of other trade shows following its lead. In response, chief marketing officers...

October 30, 2020

Jifflenow Unveils Briefing Center Software That Drives More Customer Engagements

Jifflenow, the world’s number one Meeting Automation Platform (MAP), announces Jifflenow Briefing Centers Software...

May 08, 2019

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How to Improve Remote Sales With Virtual Customer Meetings

Virtual customer meetings can shorten the sales cycle and help close prospects faster. Ravi Chalaka, chief marketing officer and VP of product marketing...

August 27, 2020

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Jifflenow Announces Jifflenow Event Meetings and Related Add-on Products

Jifflenow Event Meetings automates the scheduling, management and analysis of...

November 13, 2018

MQLs Are Passé – Are You Generating MQMs?

The MQM is the new marketing currency. Marketing-qualified meetings (MQM) with prospects and customers drive the sales cycle faster and increase revenue pipeline...

August 19, 2020

Meeting Automation Platform Category Projected to Grow to $3B by 2023

Aragon Research has identified Jifflenow as an emerging MAP pioneer. A MAP is an application that automates the workflow...

November 06, 2018

Virtual Customer Engagements are Key to Driving Sales Pipeline in a COVID-19 World

Meetings that convene prospects, customers, subject-matter experts (SMEs) and key execs are a crucial sales pipeline driver...

July 9, 2020

Jifflenow Announces Key Executive Appointments

Uday Bellary, Ravi Chalaka, and Darrin Simmons will lead finance and operations, marketing, and products for the world’s leading...

October 30, 2018

Automation for Scheduling B2B Meetings at Events

4 Reasons Why Events Are the Best Marketing Investment

Events, conferences, and trade shows are huge investments for businesses that can have a significant impact on business opportunities and revenue growth...

July 31, 2019

MarTech Interview with Ravi Chalaka, CMO, Jifflenow

B2B meeting analytics has evolved from offering event meeting metrics to include influenced revenue, custom reporting and comparison of...

May 06, 2019

5 Challenges In Using Spreadsheets For Meeting Management

Strategic meetings are an asset that can’t be replaced. If a business wants to grow, B2B strategic meetings...

April 19, 2019

The Case Against Spreadsheet-Based Meetings Management

Coordinating and executing meetings is hard enough, but managing with spreadsheet software...

Apr 11, 2019

4 Insights to Share with Your CMO After an Event

Anyone with experience in marketing knows an event can generate leads. Particularly in the B2B setting, events generate more leads...

April 8, 2019

Top 3 Benefits of Integrating a MAP into your CRM

Events play a fundamental role in a sales team’s ability to provide prospects with the best customer journey. Why?

March 28, 2019

5 Metrics to Help Measure Trade Show ROI

Trade shows present an excellent opportunity for companies of all sizes to showcase new products, gather feedback...

March 14, 2019

Key Event Metrics Every Executive Should Track

An experienced marketer understands the benefits that come from events. Specifically, in the B2B space...

March 06, 2019

Integrating MAP With CRM Can Fuel Your Pipeline

Sales teams are tasked with nurturing leads and driving them to a sale. In order to do this, they need to maintain a clear record...

February 14, 2019

How Event Marketers Will Leverage Technology In 2019

Thanks to technology, the trade show space continues to evolve. From digital mapping and augmented reality to IoT...

January 29, 2019

Schedule, Manage And Analyze Strategic Meetings At Events With Jifflenow

Meeting scheduling can be the bane of an event planner’s existence. Anyone who has ever...

December 20, 2018

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Automation—the Next Big Step for Meetings Management?

Meeting automation is potentially positioning itself as the next technology to shake up the planning game. While apps....

November 28, 2018

Jifflenow Leads Meeting Automation Platform Category

Jifflenow has been named the winner of the 2018 Aragon Research Innovation Award for the Meeting Automation Platform (MAP)...

November 06, 2018