When you think of the phrase “match made in heaven,” you probably don’t think…
Category:
Marketing and Sales Alignment
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Aligning Sales and Marketing Strategies: Tips for Customer Meeting Success at Events
by Ravi Chalakaby Ravi ChalakaMeetings and sessions are the lifeblood of the B2B sales and marketing process. No…
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Sales and Marketing Alignment Best Practices for Enhancing B2B Engagements
by Ravi Chalakaby Ravi ChalakaMost organizations agree that B2B events are critical to success. In fact, 95% of…
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How to Align Sales and Marketing ROI: 7 KPIs for B2B Customer Engagement
by Ravi Chalakaby Ravi ChalakaSales teams and marketers are two sides of the same coin — though, if…
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Your Guide to Seamless Collaboration Between the Marketing and Sales Teams—Hybrid Event Marketing Edition
by Ravi Chalakaby Ravi ChalakaLearn to drive revenue at your next hybrid event by aligning your marketing and sales teams’ strategies and technical solutions.
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Of all the responsibilities Marketers, and we mean all marketers – Event Marketing, Field,…
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Any experienced sales professional will tell you that closing deals are the most daunting…
