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Metrics-at-B2B-events

Why analyzing these metrics at B2B events is crucial

Events are more than just a chance to build brand awareness. They are venues to bring in customers, build a healthy sales pipeline and close deals. But how do you know if your events are delivering good results? Any sales professional knows that racking up numbers is only half the battle. The other half is […]

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On August 18, 2016 | In Blog | 0 Comments | 136 Views
Oscars 2016

What Event Marketers Can Learn From Oscars 2016

Oscars are probably the world’s most glamorous and star-studded event. The classic elegance of the creative crowd, dreamy attires, inspirational speeches and solid performances makes the evening a magnificent spectacle. The immaculate arrangements make us wonder what goes behind the scenes that leave no room for even trivial errors. Event marketers who manage large B2B events every […]

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On March 2, 2016 | In Blog | 0 Comments | 552 Views
B2B Event Marketing

The 8 Absolute Must-Haves To Become An Event Rockstar

“The good-to-great leaders never wanted to become larger-than-life heroes. . .They were seemingly ordinary people quietly producing extraordinary results.”   – James C. Collins in “Good to great: why some companies make the leap. . . and others don’t.” When I started my career as Customer Success Evangelist for Jifflenow, I was fascinated by my […]

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On February 18, 2016 | In Blog | 0 Comments | 589 Views
NRF 2016

How NRF 2016 Reinforced The Importance Of Building Human Connections In Our Digital Lives

  “Human interaction must disrupt our increasingly digital lives” tweeted Michael Chase at #nrf16. The NRF 2016 event floor was jam packed with hundreds of attendees curious to know about the next big thing in retail. Through an array of keynotes and discussions on how digital technology is reinventing the retail industry, I could grasp a […]

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On February 2, 2016 | In Events | 0 Comments | 497 Views

Top 5 Event Marketing Takeaways From CES 2016

  CES 2016 was an extraordinary event in more ways than one. More than 170,000 people flocked to Las Vegas to witness an expansive display of the latest consumer gadgetry. However, unlike previous years, large-scale industry events are no more used as mere launch pads for next generation technologies. They are increasingly used for marketing […]

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On January 20, 2016 | In Events | 0 Comments | 629 Views
B2B-sales-blogs

5 Must-Read Sales Blogs : Part II

  The web is inundated with content on every topic in the world, growing exponentially every day. Our lives are moving faster, and attention span getting shorter. So how do you select the content most worthy of your time ? Last week, we brought to you 5 must-read sales blogs. Continuing the series, here’s the […]

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On August 25, 2015 | In Blog | 0 Comments | 1018 Views
Meeting types at B2B meetings

9 types of meetings you should be scheduling at events

You’re all set to go to that event where you will meet your most important customers and prospects. You’ve sent out the meeting invites. You’ve got your acceptances. But are you sure the meeting types are the most conducive for your business revenue discussion? We broadly highlight the various meeting types you should consider hosting […]

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On June 4, 2015 | In Blog | 1 Comments | 1190 Views
NRF Case study

Schedule meetings with zero meeting rooms

A Jifflenow customer scheduled 30% more meetings with zero meeting rooms and zero scheduling error at NRF 2015.

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On April 22, 2015 | In Blog | 0 Comments | 1219 Views
019h1 copy

Will your content travel at NAB 2015?

Your team and/or you have traveled to National Association of Broadcasters show (NAB 2015) in Las Vegas for your meetings. You’re armed with the latest company offerings for the meeting. But what are the chances that your content will go the distance? Sure, you’ve scheduled all your meetings with existing and potential customers. How are […]

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On April 14, 2015 | In Blog | 0 Comments | 1048 Views
Executive Meetings

Managing VIP meetings and executive calendars at events

Scheduling meetings for executives plays a crucial role when it comes to closing deals or just catching up with prospects and customers at trade shows and events. Fortune 500 and 1000 event teams who use Jifflenow share how they manage their meetings at events and tradeshows. Here’s how to make those conversations count. 3 things […]

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On April 7, 2015 | In Blog | 0 Comments | 1957 Views