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Infographic – The B2B Event Marketer Of The Future

In this infographic, we bring to you 8 best practices that event marketers need to follow while hosting successful B2B sales meetings. An event marketer needs to partly think like a marketer and partly like a sales executive. Like a marketer means that she will have to plan well in advance for meetings in order to […]

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On September 17, 2015 | In Blog | 0 Comments | 2249 Views
Event Marketer personalities

5 Event Marketer Personalities : Which One Are You ?

  Our last few blogs focused on the tricks of the trade for B2B sales teams : best practices and tools that can help them build stronger revenue pipeline from events and trade shows. This week, we shift focus to Event Marketers : the magicians who make these events happen, spending hours on scheduling those […]

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On September 9, 2015 | In Blog | 0 Comments | 905 Views
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5 Sales Trends From B2B Meetings At Events In 2015

Sales technologies and meeting tools inundated the world of B2B events in 2014. There was a tool for every sales activity, clamouring for the attention of business executives from every corner. That massive influx of mobile and web apps is still continuing in 2015, but this year has seen a lot of them maturing into […]

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On September 2, 2015 | In Blog | 0 Comments | 869 Views
B2B meeting best practices

6 B2B Meeting Styles of CEOs of Apple, Facebook, Google & Others.

Ever wondered how CEOs manage to accomplish so much in 24 hours whereas we struggle to accommodate everything? From meetings to strategy building, they usually have it all, planned out by the minute. Perhaps they attend way more meetings in a day than we do in a week. Data reveals that companies spend around $37 […]

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On August 11, 2015 | In Blog | 0 Comments | 1289 Views
Screen Shot 2015-08-04 at 8.40.34 pm

An Event Marketer’s Checklist For Successful Sales Meetings

Event marketing is all about donning a thousand hats. Multi-tasking is an event marketer’s biggest asset. From setting up meetings on calendars of multiple internal and external teams, to coordinating with the venue, managing cancellations and reports, an event marketer’s list of responsibilities is endless. What becomes most important in such situations is prioritising ruthlessly. […]

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On August 4, 2015 | In Blog | 0 Comments | 1144 Views