H1, 2017 : THE STATE OF
B2B MEETINGS AT EVENTS


In this report you will learn


  • Key meeting metrics from the events of the first half of 2016

  • Why Fortune 1000 companies are taking the sales pipeline approach to event ROI

  • Why the ‘experience’ is as important as the event



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INSIDE THE REPORT

We analyze meeting data from across all key events from the beginning of the year
and highlight metrics from some large trade shows and conferences this year.