Salesforce dreamforce

Top 5 Insights from Dreamforce 2015 and IBC 2015 That The Event Technology Industry Must Notice

  September was an eventful month, with two big industry events coming to a close. Salesforce launched two major products at Dreamforce – The Internet of Things (IoT) cloud and SalesforceIQ. IBC,2015, on the other hand, recorded an increased number of attendees at about 55,000. We bring to you top 5 trends from these events […]

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On September 23, 2015 | In Events | 0 Comments | 1149 Views

Infographic – The B2B Event Marketer Of The Future

In this infographic, we bring to you 8 best practices that event marketers need to follow while hosting successful B2B sales meetings. An event marketer needs to partly think like a marketer and partly like a sales executive. Like a marketer means that she will have to plan well in advance for meetings in order to […]

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On September 17, 2015 | In Blog | 0 Comments | 2385 Views
B2B events and trade shows

Events: A Multi-Billion $ Sales Opportunity

When field marketing managers are asked about their priorities at conferences and tradeshows, most of them rank lead generation, branding, crowd engagement, and badge scans as their top most priority. On the sidelines of these activities centered around the company’s booth, sales personnel meet customers and prospects in order to close deals, grow accounts, and maintain relationships […]

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On September 16, 2015 | In Blog | 0 Comments | 856 Views