How sales tech can help boost event ROI

With sales tech taking the event industry by storm, adapting to a new system can be a challenge. Here are three reasons how sales advancement platforms can maximize event ROI. As sales professionals, we find ourselves skeptical to the idea of adapting to a new technology or system. It’s only natural, considering that it takes […]

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On April 19, 2016 | In Blog | 0 Comments | 390 Views
Buyer psychology for B2B Sales

5 Aspects Of Buyer Psychology To Address For B2B Sales

With the influx of technology in every possible domain of human interaction, we have an app or tool for every transaction. Even then, surprisingly, when it comes to sales, tools are effective only to the extent of facilitation. When it comes to closing deals, it’s still not possible to replace face-to-face meetings. What is it […]

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On October 13, 2015 | In Blog | 0 Comments | 1117 Views

Infographic – The B2B Event Marketer Of The Future

In this infographic, we bring to you 8 best practices that event marketers need to follow while hosting successful B2B sales meetings. An event marketer needs to partly think like a marketer and partly like a sales executive. Like a marketer means that she will have to plan well in advance for meetings in order to […]

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On September 17, 2015 | In Blog | 0 Comments | 2386 Views

5 Must-Read Sales Blogs : Part II

  The web is inundated with content on every topic in the world, growing exponentially every day. Our lives are moving faster, and attention span getting shorter. So how do you select the content most worthy of your time ? Last week, we brought to you 5 must-read sales blogs. Continuing the series, here’s the […]

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On August 25, 2015 | In Blog | 0 Comments | 1042 Views
B2B meeting best practices

6 B2B Meeting Styles of CEOs of Apple, Facebook, Google & Others.

Ever wondered how CEOs manage to accomplish so much in 24 hours whereas we struggle to accommodate everything? From meetings to strategy building, they usually have it all, planned out by the minute. Perhaps they attend way more meetings in a day than we do in a week. Data reveals that companies spend around $37 […]

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On August 11, 2015 | In Blog | 0 Comments | 1344 Views