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NRF 2016

How NRF 2016 Reinforced The Importance Of Building Human Connections In Our Digital Lives

  “Human interaction must disrupt our increasingly digital lives” tweeted Michael Chase at #nrf16. The NRF 2016 event floor was jam packed with hundreds of attendees curious to know about the next big thing in retail. Through an array of keynotes and discussions on how digital technology is reinventing the retail industry, I could grasp a […]

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On February 2, 2016 | In Events | 0 Comments | 490 Views
B2B events and trade shows

Events: A Multi-Billion $ Sales Opportunity

When field marketing managers are asked about their priorities at conferences and tradeshows, most of them rank lead generation, branding, crowd engagement, and badge scans as their top most priority. On the sidelines of these activities centered around the company’s booth, sales personnel meet customers and prospects in order to close deals, grow accounts, and maintain relationships […]

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On September 16, 2015 | In Blog | 0 Comments | 813 Views