Customer Case Study
Doubling meeting counts at Mobile World Congress
A Global Fortune 200 Networking Equipment Company
The company more than doubled its customer meetings
compared to MWC 2015
The company flew in hundreds of global sales executives to Mobile World Congress but wasn’t able to keep them engaged in sufficient customer or prospect meetings. Also walk-ins mostly got their badges scanned and followed up with post-event.
Customer interactions were managed systematically with Jifflenow. Tasks from custom meeting invites, handling check-ins and creating post-event surveys were handled easily.
The events teams managed all meetings at the event seamlessly and were able to collect all
post-event feedback from customers.
Increase in meetin g confirmed
Estimated pipeline developed
Number of customers met
“Show was a smashing success, and your tool was a big part of that.”
Business Development Executive