HCEASummit, 2016

State of Healthcare & Pharma Event Marketing – Thoughts From HCEA Summit,2016

It was indeed a great pleasure to attend my very first HCEA summit. Chicago was cold and the snow helped me break some ice with everyone I met (see what I did there?). It was a great place to meet some of the leading stalwarts of the healthcare event industry and learn from them. Being […]

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On January 27, 2016 | In Events | 0 Comments | 706 Views

Top 5 Event Marketing Takeaways From CES 2016

  CES 2016 was an extraordinary event in more ways than one. More than 170,000 people flocked to Las Vegas to witness an expansive display of the latest consumer gadgetry. However, unlike previous years, large-scale industry events are no more used as mere launch pads for next generation technologies. They are increasingly used for marketing […]

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On January 20, 2016 | In Events | 0 Comments | 664 Views
Salesforce dreamforce

Top 5 Insights from Dreamforce 2015 and IBC 2015 That The Event Technology Industry Must Notice

  September was an eventful month, with two big industry events coming to a close. Salesforce launched two major products at Dreamforce – The Internet of Things (IoT) cloud and SalesforceIQ. IBC,2015, on the other hand, recorded an increased number of attendees at about 55,000. We bring to you top 5 trends from these events […]

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On September 23, 2015 | In Events | 0 Comments | 1145 Views
8company blog pic copy

Blogs all event profs mustn’t miss

The Internet can be an infinite pool of resources for event marketers. Given that event profs are pressed for time, how does one locate information that is both relevant and useful? Often times there is too much information that is either too trite, impractical or both. To save you time and effort we, have put […]

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On February 4, 2015 | In Blog | 1 Comments | 1550 Views
blog on interesting events copy

2015 – A year when events get bigger and busier

There will be much a do about events and tradeshows in 2015. It promises to be an exciting year for event professionals with innovation in technology and other fields. To be right in the middle of the action and be an early adopter, you need to be part of the right events. Read on to […]

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On January 6, 2015 | In Blog | 0 Comments | 1301 Views
Event ROI can be from B2B meetings

A Challenging Notion of Event ROI

  In the first section of our white paper, “Three Steps to Higher Event ROI”, we put forth a new event ROI hypothesis. This hypothesis stated that if event teams were to push for greater sales enablement at events through pre-scheduled B2B meetings, the sales pipeline from these discussions could be used as a veritable […]

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On November 25, 2014 | In Blog | 0 Comments | 1369 Views
Jifflenow events

Discuss scheduling needs with Jifflenow at these events

#Eventprofs, if you’re attending the following events, we would love to meet you! It is looking a lot like December in the events space. And we are visiting quite a few from mid November right through December. After presenting at EVENTtech 2014 and having met scheduling needs at SaptechEd 2014 earlier this month, we will […]

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On November 18, 2014 | In Blog | 0 Comments | 1185 Views
MGMA 2014

Are you optimizing your meetings at MGMA 2014?

  Meetings are at the heart of successful events. While leads can be generated by a number of methods, nurture leads and prospects at events with precise meeting scheduling. At the ongoing Medical Group Management Association, MGMA 2014, at Las Vegas, you don’t want to lose out on the important conversations with leading pharmaceutical practitioners and […]

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On October 28, 2014 | In Blog | 0 Comments | 1208 Views
Meeting Scheduling and Event ROI Case Study

How to save > $20,000 in B2B Meeting Planning

Using Jifflenow saved a customer >$20K and here’s how:        

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On September 24, 2014 | In Blog | 0 Comments | 2342 Views